Free Guy — Social Media Movie Campaign

  • SMART GOAL #1: Attract 50k in followers each via Instagram and TikTok, 10k in followers each via Facebook and Twitter, and 5k in followers via YouTube and Snapchat before the end of the social media campaign on September 30th, 2021
  • SMART GOAL #2: Post ten times a week during pre-release, fifteen times a week during the release date, and twenty times a week post-release event.
  • SMART GOAL #3: Increase social media reach and engagement amongst all platforms by 30% leading up to the August 13th release day.

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